Wednesday, November 27, 2019
Forensic Anthropology essays
Forensic Anthropology essays DUE THURSDAY MAY 23rd between 8-10AM in room 3305J Three case scenarios are provided below. In each, you must answer a series of questions about each case (questions are in bold). Try to make your answers as detailed and specific as possible. Use your lecture notes and readings to help in answering the questions but also use your common sense. Sit down and read the scenario carefully. Reference sources, including any assigned or optional texts used in this class, should be cited in the text (example Byers, 2001, pp. 12) and listed at the end of the assignment. Scenario #1 (40 points): Two hikers were passing through some remote trails in a park system in the Northwest corner of NY State. They notice a pile of purple and red clothing in some nearby brush. Upon closer look, they notice some hard yellowish/white substance peeking out, which they perceive is human bone. Horrified by their find, they quickly race back to the Park entrance to notify the authorities. When investigators return to the scene they observe that the remains include a partially decomposed human body partly buried by leaves, small rocks and other debris. The officers suspect that these remains are of a concealed, recent burial, probably a homicide. Wisely, the officers choose to wait to continue the investigation until a team of forensic experts can be assembled, including an experienced crime scene investigator and a forensic anthropologist. 1.Detail a plan of investigation for this apparent crime scene. What steps should be followed in the investigation and in what order? The area around the human remains should be searched for any materials (including missing body parts) that might serve to identify the person or help in identifying the circumstances surrounding the death of the decendent. Documentation of evidence begins at the moment of discovery. The evidence should be recorded photographically and in a written record before i...
Saturday, November 23, 2019
Lord Charles Cornwallis, American Revolution Commander
Lord Charles Cornwallis, American Revolution Commander Charles Cornwallis (December 31, 1738ââ¬âOctober 5, 1805), was a British peer, a Member of the House of Lords and the 2nd Earl of Cornwallis, who was a trusted member of the English government. Cornwallis was sent to America to manage the military aspects of colonial government, and despite losing there, he was subsequently sent to India and Ireland to do the same. Fast Facts: Lord Charles Cornwallis Known For: Military leader for the British in the American Revolution, other military responsibilities for British colonies of India and IrelandBorn: December 31, 1738 in London, EnglandParents: Charles, 1st Earl Cornwallis and his wife Elizabeth TownshendDied: October 5, 1805 in Ghazipur, IndiaEducation: Eton, Clare College at Cambridge, military school in Turin, ItalySpouse: Jemima Tullekin JonesChildren: Mary, Charles (2nd Marquess Cornwallis) Early Life Charles Cornwallis was born at Grosvenor Square, London on December 31, 1738, the eldest son of Charles, 1st Earl Cornwallis and his wife Elizabeth Townshend. Well-connected, Cornwallis mother was a niece of Sir Robert Walpole while his uncle, Frederick Cornwallis, served as Archbishop of Canterbury (1768ââ¬â1783). Another uncle, Edward Cornwallis, established Halifax, Nova Scotia and attained the rank of lieutenant general in the British Army. After receiving his early education at Eton, Cornwallis graduated from Clare College at Cambridge. Unlike many wealthy young men of the time, Cornwallis elected to enter the military rather than pursue a life of leisure. After purchasing a commission as an ensign in the 1st Foot Guards on December 8, 1757, Cornwallis quickly distanced himself from other aristocratic officers by actively studying military science. This saw him spend time learning from Prussian officers and attending the military academy at Turin, Italy. Early Military Career In Geneva when the Seven Years War commenced, Cornwallis attempted to return from the continent but was unable to rejoin his unit before it departed Britain. Learning of this while in Cologne, he secured a position as a staff officer to Lieutenant Generalà John Manners, Marquess of Granby. Taking part in the Battle of Minden (August 1, 1759), he then purchased a captains commission in the 85th Regiment of Foot. Two years later, he fought with the 11th Foot at the Battle of Villinghausen (July 15-16, 1761) and was cited for bravery. The next year, Cornwallis, now a lieutenant colonel, saw further action at the Battle of Wilhelmsthal (June 24, 1762). Parliament and Personal Life While abroad during the war, Cornwallis was elected to the House of Commons representing the village of Eye in Suffolk. Returning to Britain in 1762 following the death of his father, he assumed the title of Charles, 2nd Earl Cornwallis and in November took his seat in the House of Lords. A Whig, he soon became a protege of future prime minister Charles Watson-Wentworth, 2nd Marquess of Rockingham. While in the House of Lords, Cornwallis was sympathetic toward the American colonies and was one of a small number of peers who voted against the Stamp and Intolerable Acts. He received command of the 33rd Regiment of Foot in 1766. In 1768, Cornwallis fell in love and married Jemima Tullekin Jones, the daughter of untitled Colonel James Jones. Settling in Culford, Suffolk, the marriage produced a daughter, Mary, and a son, Charles. Stepping back from the military to raise his family, Cornwallis served on the Kings Privy Council (1770) and as a Constable of the Tower of London (1771). With war in America beginning, Cornwallis was promoted to major general by King George III in 1775 despite his earlier criticism of the governments colonial policies. American Revolution Immediately offering himself for service, and despite the extreme objections of his wife, Cornwallis received orders to leave for America in late 1775. Given command of a 2,500-man force from Ireland, he encountered a string of logistical difficulties which delayed its departure. Finally putting to sea in February 1776, Cornwallis and his men endured a storm-filled crossing before rendezvousing with Major General Henry Clintons force, which was tasked with taking Charleston, South Carolina. Made Clintons deputy, he took part in the failed attempt on the city. With the repulse, Clinton and Cornwallis sailed north to joinà General William Howes army outside of New York City. Fighting in the North Cornwallis played a key role in Howes capture of New York City that summer and fall and his men were frequently at the head of the British advance. In late 1776, Cornwallis was preparing to return to England for the winter but was forced to stay to deal with General George Washingtons army after the American victory at Trenton. Marching south, Cornwallis unsuccessfully attacked Washington and later had his rearguard defeated at Princeton (January 3, 1777). Though Cornwallis was now serving directly under Howe, Clinton blamed him for the defeat at Princeton, increasing tensions between the two commanders. The next year, Cornwallis led the key flanking maneuver that defeated Washington at the Battle of the Brandywine (September 11, 1777) and starred in the victory at Germantown (October 4, 1777). Following his capture of Fort Mercer in November, Cornwallis finally returned to England. His time at home was short however, as he rejoined the army in America, now led by Clinton, in 1779. That summer, Clinton decided to abandon Philadelphia and return to New York. While the army marched north, it was attacked by Washington at Monmouth Court House. Leading the British counterattack, Cornwallis drove back the Americans until being stopped by the main body of Washingtons army. That fall Cornwallis again returned home, this time to care for his ailing wife. Following her death on February 14, 1779, Cornwallis re-devoted himself to the military and took command of British forces in the southern American colonies. Aided by Clinton, he captured Charleston in May 1780. The Southern Campaign With Charleston taken, Cornwallis moved to subjugate the countryside. Marching inland, he routed an American army under Major General Horatio Gates at Camden in August and pushed up into North Carolina. Following the defeat of British Loyalist forces at Kings Mountain on October 7, Cornwallis withdrew back to South Carolina. Throughout the Southern Campaign, Cornwallis and his subordinates, such as Banastre Tarleton, were criticized for their harsh treatment of the civilian population. While Cornwallis was able to defeat conventional American forces in the South, he was plagued by guerrilla raids on his supply lines. On December 2, 1780, Major General Nathaniel Greene took command of American forces in the South. After splitting his force, one detachment, under Brigadier General Daniel Morgan, routed Tarleton at the Battle of Cowpens (January 17, 1781). Stunned, Cornwallis began pursuing Greene north. After reuniting his army, Greene was able to escape over the Dan River. The two finally met on March 15, 1781, at the Battle of Guilford Courthouse. In heavy fighting, Cornwallis won a costly victory, forcing Greene to retreat. With his army battered, Cornwallis opted to continue the war in Virginia. Late that summer, Cornwallis received orders to locate and fortify a base for the Royal Navy on the Virginia coast. Selecting Yorktown, his army began building fortifications. Seeing an opportunity, Washington raced south with his army to lay siege to Yorktown. Cornwallis hoped to be relieved by Clinton or removed by the Royal Navy, however after the French naval victory at the Battle of the Chesapeake he was trapped with no choice but to fight. After enduring a three-week siege, he was forced to surrender his 7,500-man army, effectively ending the American Revolution. Later Career Cornwallis sailed home as a prisoner of war on parole, and on the way, the ship was captured by a French privateer. Cornwallis eventually reached London on January 22, 1782, but he did not secure his complete freedom until the Treaty of Paris was signed on September 3, 1783. He found that no one blamed him for the loss of the American colony, and, as early as the summer of 1782, he was offered the role of governor-general of India, then a colony of Great Britain. Politics delayed his acceptance- in part his own requirements to have a military role rather than a strictly political one- and in the interim, he made a fruitless diplomatic mission to Prussia to meet with Frederick the Great about a possible alliance with England. Cornwallis finally accepted the post of governor-general of India on February 23, 1786, and arrived in Madras in August. During his tenure, he proved an able administrator and a gifted reformer. While in India, his forces defeated the famed Tipu Sultan. At the end of his first term, he was made 1st Marquess Cornwallis and returned to England in 1794. He was engaged in a small way in the French Revolution and named master of the ordinance. In 1798, he was dispatched to Ireland as Lord Lieutenant and Commander-in-Chief of theà Royal Irish Army. After putting down an Irish rebellion, he aided in passing the Act of Union, which united the English and Irish Parliaments. Death and Legacy Resigning from the army in 1801, Cornwallis was again sent to India four years later. His second term proved short, though, as he grew ill and died in Ghazipur, capital of the Varanasi kingdom, on October 5, 1805, only two months after arriving. He is buried there, with his monument overlooking the Ganges River. Cornwallis was a British aristocrat and a member of Englands House of Lords, seemed sympathetic at times toward the American colonists, and opposed many of the Tory governments policies that offended them. But as a supporter of the status quo and a man of strong character and inflexible principles, he was trusted to aid in suppressing the rebellion in his post in America. Despite his losses there, he was sent to do the same in India and Ireland.
Thursday, November 21, 2019
Humanitarian Intervention-The Responsibility to Protect Development Essay
Humanitarian Intervention-The Responsibility to Protect Development - Essay Example Although the idea appears to be lawful, it is in contrast with the Charter to humanitarian intervention that prohibits the use of force in restoring peace. Article 2 chapter 4 presents the legal dimension that governs against the use of force. It states that, ââ¬Å"All Members shall refrain in their international relations from the threat or use of force against the territorial integrity or political independence of any state, or in any other manner inconsistent with the Purposes of the United Nations.â⬠Hence, NATO breached the international law when it used force without the consent of the UN Security Council and this places the organization outside legality. Humanitarian intervention takes into consideration the atrocities that occur within states that shook the conscience of humankind; hence the need of effective intervention that will help to save defenceless people in the country from starvation, carnage, among other human conditions (Ban 2009, 8). Humanitarian interventi on can be defined as the use of coercive military force in the internal affairs of a sovereign state with the aim of addressing massive human rights violation so as to prevent widespread human suffering within a state by other state(s) (Weiss 2006, 3). There are various forms of humanitarian intervention including protection of humanitarian aid operations, use of military forces to deliver humanitarian aid such as food, water, medicine and shelter, protecting victims of violence and fighting violence perpetrators in states under threat. The humanitarian intervention is attributed to the role played by the UN Security Council in promoting international peace and security through authorization of military force to respond to severe atrocities. This role is seen in interventions during the atrocities in Somalia, Rwanda, Kosovo and East Timor. The humanitarian intervention plays effective roles in conflict resolution in peacekeeping through collective interventions by the UN as well as regional bodies sanctioned by the UN Security Council. The humanitarian interventions has always been treated as suspects since they are viewed to be used as mere vehicles for national aggrandizement, institutions of political and economic systems that are detested by indigenous population and imposition of puppets in power. These issues raised by humanitarian intervention makes it impractical for balancing sovereign rights and global values. Given the US has been shadowing its operations in invading other countries under the umbrella of humanitarian intervention and UN charter article 2 chapters 7 that calls for enforcement of measures that aid in international peace and security. Most of the humanitarian intervention involves attempt of stemming out the tides of threats to international peace and security (Pattinson 2010, 113). This is due the fact that peace in the world today is being destroyed by unending wars and conflicts that tend to block the world peace process thus leadin g to material loss, loss of life and mental sadness. Humanitarian disasters results to torture of human conscience and these calls for the whole of the international community to be responsible in times of massive humanitarian crisis. Interventions that took place in Somalia in 1993 were characterized by failure of the doctrine and this led to facing out of intervention thus leading to non-interventionism. Non-interventionism approach was employed in Rwanda and this led to disastrous consequences in 1994 brought about by genocide. In effect, interventionism was employed in Kosovo and East Timor in 1999. The Kosovo war is a good case for understanding the legality of the humanitari
Tuesday, November 19, 2019
Ethical use of information technology Article Example | Topics and Well Written Essays - 250 words
Ethical use of information technology - Article Example Federal Intelligence Organization and for shattering the integrity and privacy of the U.S. Air Force website (Chellel 1). In May 2013, they were jailed as these reputable organizations suffered with hefty losses of reputation and money due to these hackers. In jail, Ackroyd was truly guilty and felt extremely embarrassed for what he did and how badly he used his gifted skills (Chellel 1). He decided to correct all his mistakes when he gets out of jail, and use his natural blessing of ability to hack for the goodwill of his nation and people. But, he was still doubtful if life would give him another chance and he would get any opportunity to be a part of the respectable society and study further, ever. Ackroydââ¬â¢s imprisonment period was shortened to nine months. When he was released out of jail in February, his good intentions helped him and he succeeded in getting admission at Sheffield Hallam for a Masters qualification in the field of Information Systems Security (Chellel 1). It was not late after, when he again got a big chance to prove his skills, but now for a good purpose. His role became active when companies direly demanded ethical hacking, due to flooding in of cyber security. Companies lacked the immediate expertise required to protect their business from drowning in the floods of cyber security. LulzSecââ¬â¢s hacking activities against Pay Pal and Mastercard Inc. were observed at a hype when they rejected WikiLeaks to operate for their payments from their platform. These companies got highly alert when Wikileaks dispatched all military confidential information. LelzSecââ¬â¢s members conducted their activity by recording FBI conversations, uploading all secret info and false claims on YouTube. They became a great threat for the nation. Ackroyd has a heroic role in this act. Server obstacles and hidden patterns were always a thrill for Ackroyd (Chellel 1). With his nature of taking the hidden as a challenge and going deep down, Ackroyd
Sunday, November 17, 2019
The things needed by a woman fleeing from domestic abuse Essay Example for Free
The things needed by a woman fleeing from domestic abuse Essay There are many things that one can do to support a woman who is attempting to flee from domestic violence. According to the Domestic Violence Victims Bill of Rights (Andrew Cuomo, 2008). The first critical thing that a survivor of domestic violence needs is assistance to get both her and any children to safety. Safety means to a shelter, or location where oneââ¬â¢s partner will not look. Safety also means that the survivor of domestic violence will need legal assistance. Second, they will need legal and law enforcement assistance in obtaining Temporary Restraining Orders, and personal belongings. According to Strong DeVault and Sayad (2001), one fo the most critical things that can be provided for women fleeing from domestic abuse would be emotional and psychological support. This can be provided in any number of ways including, counseling, support groups, and family support networks. 4. 2. Discuss some of the general recommendations that family violence experts make for preventing family violence. Strong, DeVault and Sayad (2001) make several suggestions that can be seen as effective in preventing situations in which family violence might occur. The first solution that is suggested by the experts is that society seeks to reduce societal problems such as, poverty, unemployment, low wages and other factors that contribute to situations of extreme stress within the family. The second suggestion made by Strong, DeVault and Sayad (2001) is that both husbands and wives in a family need equal opportunities to achieve educational and career goals. The third key aspect of preventing family violence according to the experts is to educate men and women about family planning and birth control in order to avoid unplanned or unwanted pregnancy. The final method suggested by Strong, DeVault and Sayad (2001) is to ensure that parents, specifically young parents are educated about parenting as well as about disciplinary methods that are non-violent in nature in order to break the multi-generational cycle of violence that is common to many families. Strong, DeVault, Sayad (2001) suggest that the daycare system be reformed and that preventative programs be developed to stop family violence before it becomes a problem for families. Finally, it is suggest that families receive assistance in developing social support networks in order to end social isolation that may be common in violent family situations. These suggests from the experts are only general however they can guide agencies and therapists who deal with family violence in creating policies and programs to deal with family violence. 4. 3. What is Divorce Mediation and what is its primary goal? Divorce mediation is primarily a means of resolving marital disputes resulting form divorce such as, property division and child custody, without involving the courts, or lawyers. This reduces the stress on the divorcing couple and allows them to settle without the hostility and arguing over these issues that is typically seen in divorce pursued through the court systems. Strong, DeVault, and Sayad (2001) argue that, this is critical for ensuring that the best possible results are obtained for the family in terms of child custody, visitation and child support. Strong, DeVault and Sayad (2001) suggest that divorce medication can have a powerful influence on how well parents get along after a divorce and therefore how well children adjust to a situation of divorce. This means that family members are less likely to have problems if mediation rather than courts and lawyers are utilized in order to avoid hostilities. In fact, avoidance of hostility between divorcing family members is the primary goal of divorce mediation. 4. 4 Based on the work of Visher and Visher, discuss three structural characteristics that make the stepfamily different from the traditional first-marriage family? There are three main ways in which stepfamilies differ structurally from traditional nuclear families. According to Strong, DeVault and Sayad (2001), one major way lies in the fact that one for both parents in a stepfamily may have differing custody arrangements for their children including, sole custody, joint custody, legal custody, physical custody or no custody of their children. Thus children that are brought into the marriage may spend differing amounts of time within the stepfamily and have differing rates of adjustment to living within a stepfamily. Second, the number of parents in the family differs from the traditional two parent family because a child may have a biological mother and father and anywhere from 1-4 stepmothers and stepfathers. This can create conflicts, as the child will have to face different rules and expectations with each family. Finally, Strong, DeVault and Sayad (2001) state that, stepfamilies are larger, and often have more complicated family system than traditional families. References James, Paula (1997) The Divorce Mediation Handbook: Everything You Need To Know. Jossey-Bass, New York, 240 Office of the New York State Attorney General (2008) Domestic Violence Victims Bill Of Rights Retrieved, August 11, 2008, from, http://www. oag. state. ny. us/family/domestic_violence. html Strong, Bryan, DeVault, Christine, and Sayad, Barbara, W (2001) The Marriage and Family Experience 9thEd, Wadsworth/Thomson Publishing, New York,
Thursday, November 14, 2019
Oliver Cromwell Essay -- Biography
A strong man, with skillful military ability, helped to construct a plan to overthrow King Charles I during his reign of tyranny (Iggulden, Conn and Iggulden 79). Oliver Cromwell was well-known as one of the most controversial heroes of his time. Cromwell played a big part in the military as a soldier and a general. He was also a part of the English Parliament, which was somewhat corrupt during this time period. Oliver Cromwell was born April 25, 1599, in Huntingdon, England; near the end of the Elizabethan age (Kaplan 5). Cromwell was the son of the wealthy Robert Cromwell and Elizabeth Steward. Oliver was vaguely related to Thomas Cromwell; Henry VIII's minister. His early years were ordinary; he went to Huntingdon Grammar School, and went on to complete his education at Sidney Sussex College (ââ¬Å"Oliver Cromwellâ⬠). In the year of 1616 Cromwell attended Sidney Sussex College, where he earned a reputation for his commitment to Puritanism. There he was noted for his enthusiasm for sports and games rather than for his academic abilities. Cromwell's university career was cut short when his father died June 1617 and he returned home to manage his family estate and to look after his widowed mother and seven unmarried sisters (ââ¬Å"Oliver Cromwellâ⬠). So during those years he lived in London; where he began drinking and wrenching. Through those years his behavior was very much frowned upon in his society (ââ¬Å"Cromwell: Profiles in Powerâ⬠). On August 22, 1620, at the age of twenty-one he married Elizabeth Bourchier, the daughter of Sir James Bourchier, a wealthy leather merchant. Oliver and his wife had a total of nine children, only eight of them survived infancy. Robert was the oldest child who was born October 1621, died aged 17 ... ...s power to Cromwell. This is ironic because Cromwell and the Parliament were fighting for equal power. The Parliament easily gave away their power without any disagreements. He had more power than King Charles would have ever hoped to have. Cromwell used the Parliament to his advantage; he influenced Parliament into funding just about everything he wanted to do. During that time Parliament helped to fund English wars and stop royalist rebellions (ââ¬Å"Oliver Cromwellâ⬠). Cromwell was an excellent military general but not such a great leader. Oliver Cromwell died September 3, 1658 from malaria (Iggulden, Conn and Iggulden 120). His successor was his fifth son Richard but, his reign did not last long. In 1660 Monarchy returned to England and Charles II the son of Charles I became king. Cromwellââ¬â¢s body was embalmed and was secretly held in Westminster Abbey. Oliver Cromwell Essay -- Biography A strong man, with skillful military ability, helped to construct a plan to overthrow King Charles I during his reign of tyranny (Iggulden, Conn and Iggulden 79). Oliver Cromwell was well-known as one of the most controversial heroes of his time. Cromwell played a big part in the military as a soldier and a general. He was also a part of the English Parliament, which was somewhat corrupt during this time period. Oliver Cromwell was born April 25, 1599, in Huntingdon, England; near the end of the Elizabethan age (Kaplan 5). Cromwell was the son of the wealthy Robert Cromwell and Elizabeth Steward. Oliver was vaguely related to Thomas Cromwell; Henry VIII's minister. His early years were ordinary; he went to Huntingdon Grammar School, and went on to complete his education at Sidney Sussex College (ââ¬Å"Oliver Cromwellâ⬠). In the year of 1616 Cromwell attended Sidney Sussex College, where he earned a reputation for his commitment to Puritanism. There he was noted for his enthusiasm for sports and games rather than for his academic abilities. Cromwell's university career was cut short when his father died June 1617 and he returned home to manage his family estate and to look after his widowed mother and seven unmarried sisters (ââ¬Å"Oliver Cromwellâ⬠). So during those years he lived in London; where he began drinking and wrenching. Through those years his behavior was very much frowned upon in his society (ââ¬Å"Cromwell: Profiles in Powerâ⬠). On August 22, 1620, at the age of twenty-one he married Elizabeth Bourchier, the daughter of Sir James Bourchier, a wealthy leather merchant. Oliver and his wife had a total of nine children, only eight of them survived infancy. Robert was the oldest child who was born October 1621, died aged 17 ... ...s power to Cromwell. This is ironic because Cromwell and the Parliament were fighting for equal power. The Parliament easily gave away their power without any disagreements. He had more power than King Charles would have ever hoped to have. Cromwell used the Parliament to his advantage; he influenced Parliament into funding just about everything he wanted to do. During that time Parliament helped to fund English wars and stop royalist rebellions (ââ¬Å"Oliver Cromwellâ⬠). Cromwell was an excellent military general but not such a great leader. Oliver Cromwell died September 3, 1658 from malaria (Iggulden, Conn and Iggulden 120). His successor was his fifth son Richard but, his reign did not last long. In 1660 Monarchy returned to England and Charles II the son of Charles I became king. Cromwellââ¬â¢s body was embalmed and was secretly held in Westminster Abbey.
Tuesday, November 12, 2019
Positioning Background Essay
Beginning of Positioning Positioning term This is awkward. Why not ââ¬Å"The term positioningâ⬠¦Ã¢â¬ started in 1972, when Ries and Trout wrote several articles about ââ¬Å"The Positioning Eraâ⬠for the trade paper Advertising Age. It because ? familiar when more than 1000 speeches have had been given about Positioning among 21 different countries around the world to advertising groups. In addition, more than 150,000 copies of the ââ¬Å"little orange bookletâ⬠were distributed which reprints the Advertising Age articles. (The Battle for your mind, 3) This paragraph has awkward wording. Also, check your tenses. What does Positioning Mean Many authors, professors and experts came up with the meaning of positioning; despite their differences they all have the same meaning. According to Ries and Trout (date) Positioning is not what you do to a product, Positioning is what you do to the mind of the prospect (Book). Explain further. Similarly Jack Trout defines Positioning as to know how to grammatically wrong differentiate yourself from your competitors ( Paper). While Kotler (date) mentioned in his book as is the way that consumer defined the product on important attributes and how the place of produce in the consumersââ¬â¢ mind relative to competing products. (Armstrong & Kotler page 185) à This entire sentence is confusing. Rephrase it or break it down into several sentences so the idea can be better understood. after reviewing other authors definitions , we came up with our own definition so we can describe positioning as creating and designing a remarkable place in the market for certain product to be kept in the target marketââ¬â¢s mind in order to increase or maximize the potential benefits. (Orange book, 172), (Red Book, 237), (Kotler Book, 310) There are missing articles here. Check grammar. The content is good and the idea is presented well enough. Importance of Positioning Going through several researches and books about Positioning strategy has shown how this strategy is playing an important role in the marketing. Implementing Positioning method gives the reason to buy your product rather your competitorsââ¬â¢ product as Trout mentioned in his article (You have to tell your story as to why you are different or better). (The business Time Singapore) Another role of positioning is that, if a company does a great job pf positioning the market will not get confused and it would be much easier for the company to do the rest just by taking it from the positioning strategy such as the marketing planning and differentiation.(Kotler Book , 310)In addition, positioning really help the companies to produce differ and unique product from current and potential competing product, which can attract the target market in a positive way. Beside that, although there are continuous stream of advertising, customer would accept only the product that stuck in their mind due to knowledge or experience http://www.quickmba.com/marketing/ries-trout/positioning/. Also, concerning to the main point of positioning which is based on differentiation as Ries and Trout view it as a creative strategy must be taken for an existing brand in an overcrowded marketplace. . ( tree book , 193,194) à Check nouns that have to be pluralized. Grammar is wrong in certain sentences. Also, the first sentence is very confusing. Try breaking the ideas down into different sentences. Being successful is very easy when the product is well known and has a significant place in the market, while it could be very difficult if there is no major a little difference between the products. Therefore the succeed of firmââ¬â¢s positioning efforts is really very important. ( tree book , 193,) , This is similar to what is mentioned in to Trout & Al Ries book ( The Battle for your mind) , which is the easiest way to get into the consumerââ¬â¢s mind is to be the first , while being the second is nowhere.( The battle for your mind /19,21) Positioning Steps There are several steps to be followed in order to use Positioning strategy , which is mainly not about create new product , but its about manipulate with whatââ¬â¢s already up there in the mind.( The battle for your mind , 5). But positioning steps can differ from author to author, as a result of that positioning step for two different authors will be explained below in order to came up with the summitries and difference: Walker & Boys Positioning Steps Walker and Boyd subtract the main steps from Ries and Trout books, articles. So any company who wants to reach the required position for its products and evaluating the new strategies for positioning a new entry, there are 8 steps outlined should be follow. These steps can be followed are very applicable as it can be use for product and service in any area. Here are the steps below: Identify a relevant set of competitive products: In this stage, marketers should make a positioning analysis, which means knowing the customerââ¬Ës opinion about certain products that can satisfy their basic needs and knowing our productââ¬â¢s competitors. But in order to know the products position in the market, marketer should use the positioning map (It called sometimes the perceptual map, its an excellent tool to know the brand position very well, it shows the position of new product with its competitors) which was the idea of Richard A. Dââ¬â¢Aveni that came up several years ago. The market research is very necessary in this stage in order to get customer perception of the new product concept comparing with the same produce that have the same attributes. http://www.hbsp.harvard.edu/hbsp/hbr/articles/article.jsp?articleID=R0711G&ml_action=get-article&print=true Here is the example of positioning map: Two suggested criteria are used in order to make the judgment and the criteria are Fast delivery, limited or wide choice and comfortable environment. Then several brands are used in the map regarding how it position in the consumersââ¬â¢ mind considering the criteria. For example of that MacDonald is position as the fastest delivery service but limited choice unlike Caff Nero. This doesnââ¬â¢t mean that certain brand is better than another, itââ¬â¢s just that each brand is different and has special attributes. http://media3.bournemouth.ac.uk/marketing/10branding/05position.html Identify determinant attributes: Basically, positioning is really based on several attributes .But theoretically the consumerââ¬â¢ choice can be influenced by a small amount of features or benefits, because the greater number of features use for positioning a product, the greater the chance of confusion or even disbelief will be according to Trout & Al Ries (if you try to be all things to all people, you wind up with nothing). So, narrowing the focus of your expertise would be better in order to establish a unique position as specialist. (Battle for your mind, 195) However, using one or more features for position a product would really make the consumer recognize to attach that features with the product .So, the main attributes are: Features: Itââ¬â¢s mainly used for physical product like the fastest or quietest product. Benefits: Itââ¬â¢s the same as features which means it related to the product in direct way such as Volvoââ¬â¢s known on its safety and durability. Price/Quality: as Wal-Mart position itself as the lowest price seller of quality product and it has been very successful with that. Country or Geographic area: which means the product name include the name of country producer such as French wines and Russian Vodka. Determine consumersââ¬â¢ perceptions: In order to create perceptual map, marketers use several tools to collect and analyze customerââ¬â¢s perceptions about competitive positioning of alternative products used as Multidimensional scaling (MDS) which refer to several statistical techniques that are usually used in data visualization in order to identity the similarities and differences in data. While the Discriminate analysis itââ¬â¢s a statistical technique that used in marketing when there is only one dependent variable but several independent variables, it looks at the responses to the questions asked about the product attributes and underlining dimensions. http://www.indopedia.org/Discriminant_analysis_(in_marketing).html http://en.wikipedia.org/wiki/Multidimensional_scaling In this stage, the attributes should be identify by analyst in order the consumers use it to evaluate the product and service in the same category. Then, determine the best attributes that have been chosen by the consumer among all the brands. Therefore, this stage basically is about how the consumerââ¬â¢s positions the competitors in the market. Analyze the intensity of a productââ¬â¢s current position: Some brands might be recognize by consumers , while the others are not exits in the consumerââ¬â¢s mind .As a result, unknown brand would defiantly not occupy a position in the consumerââ¬â¢s mind. So, in order to acquiring an intense position, the first thing to do is building a brand awareness which must be associated with some concepts relating to the purchase decision strongly. But to reach an intense position, you should develop the relationship between the brand and few numbers of attributes. However, there are some chances that brand can gain a positioning intensity like when there are limited brands control certain a product in the market and consumerââ¬â¢s minds, so itââ¬â¢s not wise to competing head ââ¬âon against the leaders on the basis of attributes by competitors because itââ¬â¢s not effective regarding Al Ries & Trout in their book (If you proposed position calls for head-to head approach against a marketing leader, forget it. Its better to go around an obstacle rather than over it . Back up .try to select a position that no one else has a firm grip on). A better option is to focus an attribute prized by member of given market segment such as targeted women and young families by Ford Windsatr minivan, as it has been introduce since 1994 with a successful advertising campaign which really helped to compete the leading minivan seller Dodge Caravan.( The Battle for your mind , 195) Analyze the productââ¬â¢s current position: In order to know if the brand occupies a strong position on particular attributes, marketer should make a lot of marketing researches and analyze by using some techniques such as Multidimensional scaling, discriminate analysis and perceptual positioning map. The perceptual positioning map would really help (see appendix 1) as a small distance between two brands shows that brands are considerable alike while the greater distance refer shows brands are being very different. So, the intensity of competition between the brands alike is much greater than the others. But always try to position your product in an empty space, being the first is the easiest way to get into a personââ¬â¢s mind due to Ries & Trout. (The battle for your mind, 19) In addition, the perceptual positioning map provides great information about position opportunities such as launching new brand or repositioning. It could be done by finding an empty space in the map which shows no store is exiting or located currently. But finding space or gap empty might be regarding couple reasons like technical constraints which will be impossible for any brand to attain. Determine consumersââ¬â¢ preferred combination of attributes: This stage is mainly about what are the most important attributes for consumers, so there are many different ways the analyst can be use to measure the customer preferences and make them involve in the positioning analysis. For example of that survey which can be answer by the consumer to know their opinion of the ideal product or brands within a product category. So, respondents can know what consumer wants by rating the ideal product and exiting products on number of attributes. Other option is not only to rate the similarity between couple of brands available in the market but also explain their degree of preference for each. For both cases the analyst, who use the suitable statistical techniques, will defiantly know where to locate the respondents, ideal point relative to the position for different available brands on the product space map. Define market positioning and market segmentation: To well define the market segmentation, the difference in the seeking benefits by different kind of consumer should be considered. Because regarding the difference of ideal point by consumer, reflects different benefits they seek. So, the market positioning analysis can defiantly classify the differences between the market segments and the unique position for different brands. If the consumerââ¬â¢s ideal point divided in two or more location on the product space map, it considerably defines each as different market segment. According to the analyst is that each cluster represent by circle the induce most of the ideal points for the segment and the size of the circle shows the relative proportion of customer within a particular segment. So, by knowing the customer preference in different segments together with the awareness of the existing brands, analyst can figure out three things like how strong is the competitive between different brands in different segments, the intensity of the competition between brands in a given segment and the great chance for getting a differentiated position within known target segment. Select a positioning strategy : In the final stage, where it comes to answer the question where should certain company position a new brand or repositioning, so there are two things should be based one choosing the strategies which are market target analysis and result of market positioning analysis. When choosing the position, it should match the preferences of specific market segment and considered the positions of current competing brands. Other aspects should be considered also such as the attractiveness for target market, strengths and weakness of competitors as well as the required cost to maintain these positions. There are seven different positioning strategies, which can be chosen based on how to reach its marketing objectives: Monosegment positioning: Itââ¬â¢s about produce a product and makes a special marketing program to the preference of a single market segment. This strategy considered as an advantage for the brand within the target market, but it wonââ¬â¢t gain a lot of sales in other segment. The best use of this strategy with mass marketing. Multisegment positioning: This strategy produces a product that attract different consumer from different segments. The features of this strategy are very attractive as its offer higher economies of scale ,smaller investment requirements, avoid dispersion of managerial attention .The best use of this strategy when the individual segment are small. Standby positioning: itââ¬â¢s not a wise to switch of using Monosegment and Multisegment, so using several brands that each one positioned to serve only one segmentââ¬â¢ needs, although if it increase the total market share. So, there is a possibility to use Monosegment strategy when they have to do so. Therefore, standby strategy is prepared plan that include product specifications, product attributes as well as details for the marketing program which will be used for new product positionà . Imitative positioning: Itââ¬â¢s the same as the head on strategy, where a new brand position itself the same as or slimier of it competitors. Using this strategy can be suitable sometimes, when a new brandââ¬â¢s firm has distinctive advantages beyond positioning such as better access to channels of distribution. Anticipatory positioning: Itââ¬â¢s considered as evolution strategy that can match the segmentsââ¬â¢ need. Its appropriate when new brand doesnââ¬â¢t not expect a fast acceptance and popularity. Adaptive positioning: It can be used in certain period in order to reposition the brand to satisfy the new segmentââ¬â¢s needs. Defensive positioning: when a company occur strong positioning in the market with a single brand , it uses its completiveà strategies and introduce a new additional brand in the same position and segment. David & Aaker Positioning steps: Regarding David A. Aaker & J. Gary Shansby , professors of marketing at the University ofà California , they have introduced six steps for developing a positioning strategy : Identify the competitors : List the competitors in number of ways in order to have primary and secondary groups of competitors. For example of that grouping other diet cola drinks, all cola drinks, all soft drinks, nonalcoholic beverages, all beverages. Another way is the development of associations of product with use situations, such as asked about the appropriate beverage for the snack, then asked more specific question in order to have a list of use beverage resulted. Also, the other group will be asked which beverage is suitable for which situation, and the beverage that ranked as for the snack, it will be compete primarily with the appropriate beverage for the snack. This would really help in knowing and identifying the competitors although the market research is not used. Determine how the competitors are Perceived and Evaluated: In this step the buyers are the main resources as they are the target market, so for example the first question will be to identify the two most similar brands from a set of three competing brands and the reasons for being this two similar and different from the other .Next, respondents would be asked which of the tow you prefer and why. After that, using logic, judgment or factor analysis in order to remove all the extra points from the list. The final step is to identify which brand is the most important to respondents. Determine the competitorsââ¬â¢ portions: In this stage, we are going to know how each competitor include our entry position itself in the market with the respect for each other. Multidimensional scaling can be used because its purpose is to scale objects on several dimensions. So, simply to ask a group of our target market to scale the various objects on the product association dimensions. This is the same as the perceptual map, even though it has some major disadvantages such as unfamiliarity with some brands, difference among respondent. Analyzing the customers: Understand the customer and know how the market is segmented would really help I knowing how to choose the best positioning strategy. Of course there are many questions should be asked in our mind such as what is the behavior of our target , how the productââ¬â¢s role play in the customerââ¬â¢s lifestyle â⬠¦etc. A very important approach for segmentation is benefit segmentation which refers to the benefits of product or the product association that customer believes how itââ¬â¢s important. So, in order to know the rate of product association, customer can be asked to know their judgments or their point of view about the ideal brands which will be combination of the entire customerââ¬â¢s preferred product association. Customers are then will be divided as group defined by product association. However, having different group would really help to ask each group what they like about it the brand and how they can describe it. Then , the result will show if it need an improve for the brandââ¬â¢s image by more understating for the lifestyle of segmentations, behavior, income and many other things in order to target the segmentation well. Making the Positioning Decision: There are four steps should be considered before taking the actual positioning decision: Positioning usually implies a segmentation commitment: which means that before the decision is made, the commitment in focusing on certain segments should be made in order not to turn back on to seek potential buyers as well as not be constrained by the reaction of other segments. An economic analysis should guide the decision: basically, there is tow factors should be depending on the potential market size X the penetration probability. Attracted a sizeable segment by a positing strategy is considered as one implication for the structure. In addition if group of customers are attracted to there brand, it should have worthwhile market share to begin with. Also, if new buyers attracted to the product class, an assessment should be done to the potential size of that growth area. If the advertising is working stick with it: having a good advertisement campaign that can represent or reflect the brand image as it required is the key of good advertising , no matter how long it has been shown because the value of consistency through time cant be overestimated. Donââ¬â¢t try to be something you are not: sometimes itââ¬â¢s tempting to decide on a positioning strategy that exploit a market need or opportunity, but assume your product is something its So, test the product in order to ensure it deliver what it promises and compatible with a proposed image. Monitoring the Position: the positioning objective should be measurable like any marketing objectives, therefore in order to evaluate the positioning and get information about future positioning strategies, itââ¬â¢s very essential to monitor the position consistency. For example of that Hamburger Helper used personality test. Compare between 2 authors Even though Trout & Al Ries are the main founders or creators of Positioning, they did not write about specific steps for Positioning, but others professors and authors extract the steps from their articles, books and lectures among the years. So, there are different number of steps are mentioned by different authors, but overall they aiming for the same purpose. So, a comparison will be made between Walker and Boyed (W &B) & A. Aaker and J. Gary Shansby (A & J) in order to clarify the similarities and differences. First of all, as can be seen from the report above that W &B mentioned or talked about 8 steps for using Positioning strategy, while A &J summarize their steps into 6. Both W & B and A & J talked about Identifying the competitors, which A &J mentioned it in both step 1 and 2, the first step is where to list the competitors while in the second step knowing the consumers opinion about the competitorsââ¬â¢ products. But, W & B instead of that recommend to use the perceptual map in the first step as it in order to know the productââ¬â¢s position regarding its competitors. In addition, W & B recommended to use the perceptual map in the first step to know the consumerââ¬â¢s opinion about certain product that similar to yours based on two suggested criteria. Using the perceptual map is very informative as it shows our competitors, beside that the consumersââ¬â¢ opinions about them by rank them in different places. Both if them W & B and A & J talked about the same point in the step three which is Knowing the competitors position in the market, although each one talked about using different tools as A & J recommend to use Multidimensional scaling and W & B recommended to use Multidimensional scaling and Discriminate analysis to create the perceptual map. They recommend to use the Discriminate analysis when there is only one dependent variable but several independent variables. However, step 4 for A & J is about Analyzing the customers, while for the à W & B they talked about it in steps two, six and seven. Al though their are different in title but it has the same purpose which is knowing what customer preferred attributes for the product in order to provide it in the product. A & J not only use this step to know customerââ¬â¢s preferred product association but also use the consumerââ¬â¢ answers or result to improve the productââ¬â¢s image. The same thing for W & B but they use the result for getting better differentiated position within known target segment .Also, W& B recommend to use different tools to be involve in the positioning analysis such as surveys in order to know the consumerââ¬â¢s ideal brand attributes. As for the step four according to W & B its Analyze the intensity of a productââ¬â¢s current position, this is also mentioned by A & J in step six but not in details because they focus more in monitoring the position in the future. Both of them talked about evaluate the position of our product and how strong the position is regarding the competitors. In addition W & B gave some solutions in order to acquiring an intense position. On the other hand, the final steps for both of them are quite different as W & B talked about several different strategies that should be chosen from based on how to reach its marketing objectives, while step 5 for A & J is giving the process for how to take the positioning decision considering many other aspect in order to choose the right and most suitable strategy as they donââ¬â¢t consider choosing the strategy as a step because I think following all the steps they mentioned would make the strategy choice much easier. Hotel Positioning à Hotel considered as any product or company that aims to attract customers, by position itself in the right place. Having a unique market position would boost the market share. Therefore, the argument here is how to make the travelers to book our hotel rather than otherââ¬â¢s properties, which is known as market position. The Hotel position must provides several attributes that guests needs and wants. There are two perspectives can be evaluated the hotel brandââ¬â¢s position which are the brandââ¬â¢s management and guest. First the brandââ¬â¢s management should have several concept or plan of the hotelââ¬â¢s intended position and what it will offer to be different than its competitors. As for the guest, the hotel should provide what it does promise. http://www.allbusiness.com/marketing-advertising/segmentation-targeting/537095-1.html However, to establish new hotel brand there are many questions should be answer such as what position you already own due to overcrowded society with very strong hotel brand like Sheraton, Hiltonâ⬠¦etc. So, itââ¬â¢s very easy to work with other brands out there during the positioning strategy according to Trout & Ries (The battle for your mind, 193). This means, knowing how people in the UAE see Al Dar and try to apply it in the hotel rather than taking other places because it would be very hard especially who has a very long history in the hospitality industry. Review Donââ¬â¢t use ââ¬Å"Soâ⬠to start a sentence. Check your subject-verb agreements. Your sentences are mostly too long. Although you clearly have a good grasp of the content, the presentation is confusing. Donââ¬â¢t try to cram all your ideas into one sentence. The citations are not MLA style. Check for missing articles and for misplaced articles. Some wordings are awkward and need to be revised. Although the outline and the flow is clearly well thought out, you need to be more academic in your writing. Donââ¬â¢t shorten your words. Use ââ¬Å"It isâ⬠instead of ââ¬Å"Itââ¬â¢sâ⬠. Where you are more comfortable using simpler words, do so. Avoid double negatives such as ââ¬Å"doesnââ¬â¢t notâ⬠Grammar is badly in need of editing. There are a lot of unnecessary words that just make the lengthy sentences confusing. Instead of using ââ¬Å"For example of thatâ⬠why not ââ¬Å"An example of that isâ⬠¦Ã¢â¬ Say ââ¬Å"with respect toâ⬠not ââ¬Å"with respect forâ⬠. An ââ¬Å" ââ¬Ësâ⬠indicates possession or ownership while simply adding an ââ¬Å"sâ⬠indicates plurality. There are a lot of instances wherein the two are confused for each other. Check the verbs. Know when to use gerunds and know when not to. ââ¬Å"Cantâ⬠is different from ââ¬Å"canââ¬â¢tâ⬠There are instances where ââ¬Å"thereâ⬠is used when it should be ââ¬Å"theirâ⬠. Also check for missing linking verbs. The paper gives the reader the idea that the author understands the concepts very well. However, it does not give the reader much insight as to what those concepts are. One can easily get lost in the long sentences. The grammar and tense problems also add to the confusion.
Sunday, November 10, 2019
Advantages of Chemical and Biological Weapons Essay
Chemical and Biological Weapons are Your FriendsAs we go on our daily lives, terrorists are buying and developing dangerous and hazardous biological and chemical weapons to obliterate us. They do not care who they harm; their mission is to cause terror, to spread chaos, to engulf the world in anarchy. They want to know that they are making people terminally ill and sick. They will be enjoying a job well done while your skin is covered with excruciating painful blisters, or while you tell your loved ones that everything will be fine when there will clearly be a fatal result. Chemical and biological warfare has been around for many centuries. This type of warfare is not new. The Chinese, Greeks, and indigenous groups from South America used it. Whether it was arrows tipped with toxins, or the catapulting bacteria infested bodies, or the burning of toxic chemicals, each had its own deadly way of taking out the enemy. (Solomon 5-6) The U.S. should not stop developing biological and chemical weapons. Chemical and Biological warfare is most useful for taking out enemy personnel behind enemy lines. Al Mauronis book, Chemical and Biological Warfare, states, The larger artillery projectiles [] might use mustard, VX, or thickened GD to contaminate areas behind enemy forces, threatening their ability to resupply or to reinforce a particular sector (108). It is an inexpensive way to eliminate foes compared to sending in an army battalion and risk losing human lives. The biggest benefit from using biochemical weapons, as opposed to sending in persons to do the attacking, is that you can be far away from the danger of combat, and thereby limit exposure to your own troops. The biochemical strike can be executed from either a long-range cruise missile or you can have a stealth bomber deliver it to the exact point where the enemy is situated. This way the U.S. military have less casualties and losses. To further understand how to protect ourselves, we must develop these weapons and test them. There is no way of knowing when a terrorist cell in hiding is planning an attack so we must be prepared with full comprehension of these destructive weapons. How are we supposed to defend ourselves without any knowledge whatsoever of these weapons? We must not only protect ourselvesà with precautionary weapons and plans but we must also arm ourselves with knowledge of these weapons. The U.S. must develop, research, and execute defensive plans so we can be safe. There are countries that will use these weapons, but they are also fearful of those weapons being used against them. That is why it crucial for the U.S. to have these weapons at hand. You can prevent a war and make a nation surrender with just the threat of launching a biochemical strike. Saddam Hussein stalled the US for a total of six months from invading Iraq by just mentioning that the country was willing to use biochemical weapons if the U.S. tried to invade. This is called brinkmanship. Just having biochemical weapons is like having a temporary shield that protects against invasion from an opposing country. Countries are fearful of brinkmanship and usually one country will back down for fear of total annihilation- annihilation, a reality that our generation must now try in order to do everything in our power to prevent it from happening. One may think that these weapons of mass destruction will only cause, well destruction, but what people dont know is that they have already done some good. Smallpox has been eradicated because it was proven to be extremely deadly in weapons tests and so it was practically wiped out. It now exists only in two heavily guarded facilities in Russia and the United States. They are not to be destroyed because these weapons of mass destruction may be useful in developing vaccines, antiviral drugs, and diagnostic tests. Bibliography: Mauroni, Al. Chemical and Biological Warfare. Contemporary World Issue. California: Santa Ana, 2003Solomon, Brian, ed. Chemical and Biological Warfare. New York: Dublin, 1999. Stone, J.D.. Free Republic 10/8/2008 .
Thursday, November 7, 2019
uncletomscabin essays
uncletomscabin essays Analysis of Uncle Toms Cabin by Harriet Beecher Stowe The book, Uncle Tom's Cabin, is thought of as a fantastic, even fanatic, representation of Southern life, most memorable for its emotional oversimplification of the complexities of the slave system, says Gossett (4). Harriet Beecher Stowe describes her own experiences or ones that she has witnessed in the past through the text in her novel. She grew up in Cincinnati where she had a very close look at slavery. Located on the Ohio River across from the slave state of Kentucky, the city was filled with former slaves and slaveholders. In conversation with black women who worked as servants in her home, Stowe heard many stories of slave life that found their way into the book. Some of the novel was based on her reading of abolitionist books and pamphlets, the rest came straight from her own observations of black Cincinnatians with personal experience of slavery. She uses the characters to represent popular ideas of her time, a time when slavery was the biggest issue that people were dealing with. Uncle Tom's Cabin was an unexpected factor in the dispute between the North and South. The book sold more than 300,000 copies during the first year of publication, taking thousands of people by surprise. Mr. Shelby is a Kentucky plantation owner who is forced by debt to sell two of his slaves to a trader named Haley. Uncle Tom, the manager of the plantation, understands why he must be sold. The other slave marked for sale is Harry, a four-year-old. His mother, Mrs. Shelby's servant, Eliza, overhears the news and runs away with the little boy. She makes her way up to the Ohio River, the boundary with the free state of Ohio. In Ohio, Eliza is sheltered by a series of kind people. At a Quaker settlement, she is reunited with her husband, George Harris. George's master abused him even though George was intelligent and hard-working, and he had decided to escape. T...
Tuesday, November 5, 2019
Worksheet for Chebyshevs Inequality
Worksheet for Chebyshev's Inequality Chebyshevââ¬â¢s inequality says that at least 1 -1/K2 of data from a sample must fall within K standard deviations from the mean, where ââ¬â¹Ã¢â¬â¹K is any positive real number greater than one. This means that we donââ¬â¢t need to know the shape of the distribution of our data. With only the mean and standard deviation, we can determine the amount of data a certain number of standard deviations from the mean. The following are some problems to practice using the inequality. Example #1 A class of second graders has a mean height of five feet with a standard deviation of one inch. At least what percent of the class must be between 4ââ¬â¢10â⬠and 5ââ¬â¢2â⬠?ââ¬â¹Ã¢â¬â¹ Solution The heights that are given in the range above are within two standard deviations from the mean height of five feet. Chebyshevââ¬â¢s inequality says that at least 1 ââ¬â 1/22 3/4 75% of the class is in the given height range. Example #2 Computers from a particular company are found to last on average for three years without any hardware malfunction, with a standard deviation of two months. At least what percent of the computers last between 31 months and 41 months? Solution The mean lifetime of three years corresponds to 36 months. The times of 31 months to 41 months are each 5/2 2.5 standard deviations from the mean. By Chebyshevââ¬â¢s inequality, at least 1 ââ¬â 1/(2.5)62 84% of the computers last from 31 months to 41 months. Example #3 Bacteria in a culture live for an average time of three hours with a standard deviation of 10 minutes. At least what fraction of the bacteria live between two and four hours? Solution Two and four hours are each one hour away from the mean. One hour corresponds to six standard deviations. So at least 1 ââ¬â 1/62 35/36 97% of the bacteria live between two and four hours. Example #4 What is the smallest number of standard deviations from the mean that we must go if we want to ensure that we have at least 50% of the data of a distribution? Solution Here we use Chebyshevââ¬â¢s inequality and work backward. We want 50% 0.50 1/2 1 ââ¬â 1/K2. The goal is to use algebra to solve for K. We see that 1/2 1/K2. Cross multiply and see that 2 K2. We take the square root of both sides, and since K is a number of standard deviations, we ignore the negative solution to the equation. This shows that K is equal to the square root of two. So at least 50% of the data is within approximately 1.4 standard deviations from the mean. Example #5 Bus route #25 takes a mean time of 50 minutes with a standard deviation of 2 minutes. A promotional poster for this bus system states that ââ¬Å"95% of the time bus route #25 lasts from ____ to _____ minutes.â⬠What numbers would you fill in the blanks with? Solution This question is similar to the last one in that we need to solve for K, the number of standard deviations from the mean. Start by setting 95% 0.95 1 ââ¬â 1/K2. This shows that 1 - 0.95 1/K2. Simplify to see that 1/0.05 20 K2. So K 4.47. Now express this in the terms above. At least 95% of all rides are 4.47 standard deviations from the mean time of 50 minutes. Multiply 4.47 by the standard deviation of 2 to end up with nine minutes. So 95% of the time, bus route #25 takes between 41 and 59 minutes.
Sunday, November 3, 2019
Generally Accepted Accounting Principles Paper Essay
Generally Accepted Accounting Principles Paper - Essay Example The accounting Principles are accounting standards that should be implemented, without exception. The United States Generally Accepted Accounting Principles indicate how to record the entityââ¬â¢s assets, liabilities, capital, revenues, expenses, costs, and profits in the financial reports. The entity includes the healthcare facilities. There are organizations that are tasked with implementing the United States generally accepted accounting principles (Kieso, 2011). The United States Securities and Exchange Commission (SEC) contributes to more understandable United States Generally Accepted Accounting Principles (GAAP). The American Institute of Certified Public Accountants (AICPA) plays a major role in the successful implementation of the same principles. United States Financial Accounting Standard Board (FASB) contributes a vital part in the propagation and discussion of the complex United States Generally Accepted Accounting Principles. In terms of assets, the United States hea lth care facilities must implement all rules in terms of recording the fair amount of assets during the related accounting period (Glencoe, 2008). The assets include what the United States health care facilities own. ... The United States health care facilitiesââ¬â¢ own buildings and lots form part of the companyââ¬â¢s assets. Next, United States generally accepted accounting principles includes recording all United States health care facilitiesââ¬â¢ liabilities. The liabilities include short term and long term liabilities. The short term liabilities are the accounts payable and the notes payable amounts. The long term liabilities include the bank loans and other loans where the final payment occurs after the companyââ¬â¢s accounting period expires. Furthermore, United States health care facilitiesââ¬â¢ United States generally accepted accounting principles include recording all stockholder equity or capital accounts (Horngren, 2009). The stockholders equity accounts include the cash and noncash contributions of the current and future investors. The stockholders equity total is reduced by the companyââ¬â¢s net losses. The stockholdersââ¬â¢ equity amount is increased by the compan yââ¬â¢s net profits that are generated within one accounting period. The United States health care facilitiesââ¬â¢ United States generally accepted accounting principles includes recording the fair amount of revenues within the related accounting period (Glencoe, 2008). The United States health care facilities must record the amounts equal to the United States health care facilitiesââ¬â¢ patient services. The healthcare services include the medical operations, medical examinations such as stool exam, vital statistics exams, medical operations, and medical doctorsââ¬â¢ medical consultation services. The United States health care facilitiesââ¬â¢ United States generally accepted accounting principles include recording all the
Friday, November 1, 2019
The role of gaze (however topic if optional) Research Paper
The role of gaze (however topic if optional) - Research Paper Example In his work, Berger analyses the importance of seeing and how the act impacts the day to day life. He defines the act of seeing as the most important sense compared to other four senses. On the other hand, Hooks describes the societal understanding of the gazing. She uses the gazing act to define the historical racism that the colored women faced. The role of gaze is to open the other senses to appreciate and interpret the image at the sight. ââ¬Å"The relation between what we see and what we know is never settledâ⬠(Berger 7).Through theoretical and practical learning, I have come to notice that the eye can be the window to the brain too. There are so many links between what we see and what we think; you will see a color and then interpret it the same way you will see a danger and then react to it (Berger 7). This has allowed the looks to be judged differently by many people. The interpretation of looks, therefore, can be used to define someoneââ¬â¢s characteristics as to whether one is disciplined or not; or an act is good or bad. The role of gaze is to enable us connect the concepts and understand the beauty that surrounds us (Berger 7). One can relate to seeing what we know or what we believe such that whatever we have in mind can make us view things differently. One who believes in The Bible as a religious teaching will, therefore, see the act of stealing as a bad thing that should be practiced (Berger 8). The act of seeing one that you love makes one be in a different kind of mood that can only be expressed not by word but through actions. The same way an act of seeing can be used to communicate disapproval, anger, and other emotional disgust. This is an explanation of how sight links with personal emotions and reactions. It is true that the feeling can be experienced through touching, and this is witnessed by the blind individuals, but it is using touch has been
Subscribe to:
Posts (Atom)